A New Life

by Elizabeth Rusch
Published on: September 22, 2015
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Candlewick biography coverToday I want to share something that I didn’t know happened in the publishing world.

In September 2013, Candlewick Press released my picture book biography ELECTRICAL WIZARD: HOW NIKOLA TESLA LIT UP THE WORLD. The book has sold well, but to reach a broader audience they decided to  repackage and re-release the book in a new format.

The design has been changed to a smaller chapter book format, and the story has been broken into chapters and spread out to fifty-six pages. The book will publish as part of the Candlewick Biographies series for readers ages 8-12. While this is older than the original audience, the text has always skewed older and in the new format it looks just right.

We’ve been able to make an improvement, too. Early reviews complained about a lack of dates, so we added a timeline.

The new version has recently released simultaneously in hardcover and in paperback, the latter priced at a very affordable $4.99.

So with a bit of repackaging ELECTRICAL WIZARD gets a whole new life – ready to reach older readers and with the new low price, I hope a lot more readers!  I think it’s an example of a publisher doing something remarkable—and right – for a backlist book.

Thanks Candlewick!

P.S. The new version released September 8!

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